HEMBA+Supplemental+readings

=For assignments=

Entrepreneurship as a field of research and practice
Shane, S.A., and Venkataraman, S. 2000. The promise of entrepreneurship as a field of research. Academy of Management Review, 25: 217-226.

Who is the entrepreneur?
Bhide, A. 1994. How entrepreneurs craft strategies that work. Harvard Business Review, 72(2): 150-161. Bhide, A. 1996. The questions every entrepreneur must answer. Harvard Business Review, 74(6): 120-130. Habiby, A.S., and Coyle, D.M., Jr. 2010. The high-intensity entrepreneur. Harvard Business Review, 88(9): 74-78. Isenberg, D.J. 2008. The global entrepreneur. Harvard Business Review, 86(12): 107-111. Jeff Hawkins?

Opportunity discovery and entrepreneurial processes
Shane, S.A. 2000. Prior knowledge and the discovery of entrepreneurial opportunities. Organization Science, 11: 448-469. Sarasvathy, S.D., 2001. Causation and effectuation: Toward a theoretical shift from economic inevitability to entrepreneurial contingency. Academy of Management Review, 26: 243-263. Alvarez, S.A., & Barney, J.B. 2007. Discovery and creation: Alternative theories of entrepreneurial action. Strategic Entrepreneurship Journal, 2: 11-25. Zahra, S.A. 2007. The virtuous cycle of discovery and creation of entrepreneurial opportunities. Strategic Entrepreneurship Journal, 2: 243-257. Hsieh, C., Nickerson, J.A., and Zenger, T.R. 2007. Opportunity discovery, problem solving and a theory of the entrepreneurial firm. Journal of Management Studies, 44: 1255-1277. O’Connor, G.C., and Rice, M.P. 2001. Opportunity recognition and breakthrough innovation in large established firms. California Management Review, 43: 95-116.

Pitching
Elsbach, K.D. 2003. How to pitch a brilliant idea. Harvard Business Review, 81(9): 117-123.

=Business Planning & Opportunity Evaluation= Cooper, A. C., Woo, C. Y., & Dunkelberg, W. C. 1988. Entrepreneurs' perceived chances of success. **//Journal of Business Venturing//**, 3: 97-108. Keh, H. T., Foo, M. D., & Lim, B. C. 2002. Opportunity evaluation under risky conditions: The cognitive processes of entrepreneurs. **//Entrepreneurship Theory and Practice//**, 27: 125-148. (incorporate Kahneman & Tversky experiments) Krueger, N. F., Jr. 1993. The impact of prior entrepreneurial exposure on perceptions of new venture feasibility and desirability. **//Entrepreneurship Theory and Practice//**, 18(1): 5-21. Sahlman, W.A. 1997. How to write a great business plan. **//Harvard Business Review//**, 75(4): 98-108. Simon, M., Houghton, S. M., & Aquino, K. 2000. Cognitive biases, risk perception, and venture formation: How individuals decide to start companies. **//Journal of Business Venturing//**, 15: 113-134.

Retail entrepreneurship Case study: Autoshop (video and business plan)

Technology entrepreneurship: Case study: KidSmart (video and business plan) = =

Strategy / Differentiation
Scaling and Scoping Hamm, J. 2002. Why entrepreneurs don’t scale. Harvard Business Review, 80(12): 110-115. The Myth of First Mover Advantage = =

Finance
Bhide, A. 1992. Bootstrap finance: The art of start-ups. Harvard Business Review, 70(6): 109-117. Zider, B. 1998. How venture capital works. Harvard Business Review, 76(6): 131-139.