MGT+582+New+Venture+Development+Fall+2017

=Course Syllabus & Assignments= flat Syllabus on google docs Assignments and Overall Schedule on google docs toc =Schedule= Office Hours: Wednesdays, 12:00 pm to 4:00 pm or by appointment, Alston 155

August 24
Icebreaker The three slides I want you to know for the beginning of new venture development for now... In class: Build a New Venture Development Game!

August 29 & 31
Moonshot Thinking media type="youtube" key="0uaquGZKx_0" width="560" height="315" Lecture Slides for 8/29: Entrepreneurs and Opportunities
 * Supplemental Readings**
 * Google's Larry Page on Why Moonshots Matter (Wired.com, 2013)- Pro tip: "develop a healthy disregard for the impossible"
 * Missions that Matter - Think with Google
 * Gary Hamel - Moonshots for Management - Harvard Business Review 2009

NFL awards startups aiming to improve player health and safety (CNET.com, Feb, 2017) The Sports Entrepreneurs Who Are Changing the Game (Inc.com, 2015) The Next Wave of Sports Entrepreneurship (SloanSportsConference.com) SSAC16: The Next Wave of Sports Entrepreneurship (Panel discussion on the state of the field, 52:00 YouTube 2016)Description: With the rapid growth of emerging technology and media innovation, sports entrepreneurship has taken off in recent years. In 2015, venture capital firms invested more than $1 billion on sports tech startups and that number is expected to continue to rise. This panel focuses on the challenges entrepreneurs face, what investors look for, and how to attain success starting a sports business Book:Sport Entrepreneurship and Innovation (may require UA library credentials) The Champions Basketball League Could Be the Utopian Pro Sports Alternative We’ve Been Waiting for—If It Ever Actually Happens (8/23/2017) We should really look at the assignments I've scheduled continue entrepreneurs and opportunities media type="youtube" key="1T22QxTkPoM" height="151.4" width="381"
 * Materials related to 8/29 discussion**
 * August 31**

September 5 & 7
Read Bob Reiss before September 5 class and answer these questions


 * No lecture on September 7; complete first opportunity register before class on September 12 (see assignments above for instructions)**

September 12 & 14
Opener: GoGoGrandparent (an example of the build-up method for opportunity evaluation); Y Combinator (see also: Factiva, SEC.gov, Google Alerts) Finish: Entrepreneurs and Opportunities

Complete Quiz 1 by 11:59 pm, Friday, September 15

September 19 & 21

 * Opportunity Exploitation **

How venture capitalists evaluate potential venture opportunities Webvan collapse ( 5 points ) - Webvan Collapse Case Study Webvan on wikipedia Webvan Goes Public Webvan S1 and financial statements analysis From the ashes of Webvan, Amazon builds a grocery business, Reuters, 6/18/2013 How to think like a world-class analyst: An example from Scott Galloway on the Fifth Horseman media type="youtube" key="MqNLaJkyIB0" height="240" width="426.666"

Read before September 21 class: Jeff Hawkins and Donna Dubinsky - [|From initial idea to unique advantage: The entrepreneurial challenge of constructing a resource base] (here is [|a summary of the article], but you should read the full document) September 21 in class: Resource Configurations Discussion and Exercise in class Visual argument Complete Quiz 2 by 11:59 pm, Friday, September 22
 * September 21 **

September 26 & 28
you be the investor. How to evaluate entrepreneurial opportunities media type="custom" key="29349227"

Read: [|Chapter 3-5 of Zero to One by Peter Thiel] Watch [|Competition is for Losers video] before September 26 lecture Lecture slides

Bonus material: Why Sara Blakely Thinks Being Underestimated Can Help Women in Business Complete Quiz 3 by 11:59 pm, Friday, September 29 media type="youtube" key="XCvwCcEP74Q" height="233.6666" width="421.666666" and consider these metrics: media type="youtube" key="kqD8T4aXBIk" height="233.66666" width="421.6666" media type="youtube" key="VWsDHA0VYFc" height="233.6666" width="421.66666"
 * Look at you in the world of bonus material! **
 * The Four Horsemen: Amazon/Apple/Facebook/Google - Who wins, who loses**
 * craftsmanship
 * iconic founder
 * exceptional price point
 * vertical
 * global
 * self expressive benefit
 * "...as you move down the torso the margins get better, and the business gets better."**
 * Scott Galloway - The innovation is the Blockchain**
 * Scott Galloway - Big Tech's Perfect Storm**

October 3 & 5
October 3: How to get ideas for entrepreneurial opportunities How to pitch; View [|this presentation on how to pitch]

Pitch your idea for a new product or service in class (one minute, no Powerpoints, props welcome, 5 points) Supplemental slides: Los Angeles Venture Capital Investor Mark Suster on How to pitch to VCs during a meeting Complete Quiz 4 by 11:59 pm, Friday, October 6
 * October 5: Pitch your idea for a new venture**

October 10 & 12
Watch Dan Sullivan's "Fake It Till You Make It" presentation at Harvard iLab **in full** media type="youtube" key="M_tKYvPKN7U" height="180" width="320"
 * No Lecture on October 10**

Bonus Reading: Fred Wilson (AVC.com) on Swinging for the Fences, a short article that addresses the need for frameworks for measuring startup accomplishments. Read it!


 * Update: I sent out Quiz 5 before 5pm today (10/12)**

Lean Startup Principles Form into new venture teams Customer personas, Value proposition canvas, hypotheses, and MVPs Build customer personas, value propositions, hypotheses and MVPs in class Complete Quiz 5 (sent by email, 5 points )

Complete Quiz 5 by 11:59 pm, Friday, October 13

media type="youtube" key="v5yxVuNDLmo" height="252.3333" width="640"
 * SO BUMMED I'M MISSING DINOSAUR JR TONIGHT IN BIRMINGHAM!**

October 17 & 19
RICE: Simple prioritization for product managers - We're talking abut METRICS
 * In class**
 * **What's in the (Beat)Box?**
 * **Crunchbase.com**
 * **Beatbox capitalization table (google sheets)**
 * **Beatbox pro formas (google sheets)**
 * **Your mind-blowingly amazing beverage idea pitches**

Bonus Reading: How School Trains Us To Fail In The Real World

media type="youtube" key="rQafXaRkPC0" height="180" width="320" media type="youtube" key="8b2HSKc8-OM" height="180" width="320" And here are Team Beatbox's slides from Thursday's presentation
 * October 19 - Beatbox Co-Founders are our guests **
 * Short-version Shark Tank pitch **
 * Meet the Beatbox Team **

How to design products that delight customers Customer personas, Value proposition canvas, hypotheses, and MVPs Finish building customer personas, value propositions, hypotheses and MVPs in class ( 5 points ) View [|How to design products that delight customers video] on “How to Start a Startup” (outside of class)

October 24
Mash-ups Shaping and reshaping ideas: SCAMMPERR Power
 * Methods Tuesday **

Persevere or pivot? How Eric Ries's lean living became a global movement (zonedigital.com, 10/25/17) Your first ten customers, Stripe.com Millennials are shaking up these 7 industries (CNNMoney.com) 15 things you can do today to build wealth in the future (BusinessInsider.com)
 * Bonus reading for your fall break:**

View [|importance of vision and culture video] on “How to Start a Startup” (outside of class) Create a vision, mission, and culture statement for your team ( 5 points )
 * Out of class: The importance of vision and culture **

October 31 / November 2
No lecture on 10//31; is that a trick or treat? Watch the How to Manage Video below; your quiz will cover this lecture


 * November 1 - Spent the morning getting more medical images! If you need office hours with me, please text me at 205-394-7499 with your name.**

Form into teams Here's a summary of pitches whose pitchers liked it "3" or more (google sheet)
 * November 2**

How to Manage View [|How to Manage video] on “How to Start a Startup” (outside of class) ** Complete Quiz 7 by 11:59 pm, Friday, November 3 Quiz 7 covers content Ben presents in his "how to manage" video **
 * Out-of-class viewings:**

 ** Friday, November 3rd - Meet Mike Wohl, Venture Capitalist and Expert Judge**   10:30 AM - 12:30 PM

 On November 3rd, venture capitalist Mike Wohl will be here to give feedback on pitches. Since the summer of 2013, Mr. Wohl has served the position of Investment Manager at a $2B+ single family office in Boca Raton, FL where he is responsible for the full cycle of early and growth stage investing. Mr. Wohl earned his MBA from the MIT Sloan School of Management, during which time he devised a quantitative college football investing strategy. Please RSVP if you plan on attending this event.

 Add to your calendar

**November 7**

 * Teams complete out-of-class customer development doc on November 7. Customer Development!**

**The River Pitch Business Idea Competition**

 * Here is the agenda and instructions for participants in this competition!**

Quote of the day: "If you're not paying for the product, **you're the product**." Scott Galloway, LL2

November 9
Design Sprint - Map Activity in class

Elsewhere: Where the STEM Jobs Are (and Where They Aren’t) and Ben Thompson of Stratechery: Goodbye Gatekeepers

**OUT OF CLASS THIS WEEK**
Topic: How to raise money [|New venture finance pro formas for investor audience] Open Sourced Model Seed Financing Documents - [|TechStars.com]
 * View [|How to Raise Money video] on “How to Start a Startup” (outside of class) - Your quiz this week is based on this video **


 * Complete Quiz 8 by 11:59 pm, Friday, November 10**

media type="youtube" key="0Bo-RA0sGLU" height="393" width="645"
 * BONUS WEEKEND WATCHING - Elon Musk on starting a business**

November 14 & 16

 * No lecture 11/14**
 * "Day 2 " of Design Sprint 11/16**

**OUT OF CLASS THIS WEEK**
Topic: Legal and accounting issues View [|Legal and accounting issues video] on “How to Start a Startup” (outside of class) and read How to Legally Structure Your Startup


 * Complete Quiz 9 by 11:59 pm, Friday, November 17**

November 21
No lecture; I will hold office hours during this time. You asked for this!

**November 28 & 30**
Resume Design Sprint Summary statistics of crowdfunding campaigns that got/didn't get follow-up venture capital investments Stanford d school note: Prototype to test

Bonus read: Evidence mounts that laptops are terrible for students at lectures (TheVerge.com, 11/27/17) and embrace this call to action for **Gamestorming** media type="youtube" key="3mrtu4MmthE" height="189.25" width="480"

December 5 & 7
Finish team projects in class; present projects ( 5 points for final team presentation)

media type="youtube" key="qAws7eXItMk" height="360" width="640" media type="youtube" key="sPsulOdY88E" height="360" width="640"
 * More on How to run a customer interview from Sam Altman's "How to Start a Startup"**
 * A Shout Out to Detergency for "Action Theater Powerpoints"**

Gamestorming
media type="youtube" key="3mrtu4MmthE" height="378.5" width="960" Entrepreneurs, opportunities, resources, and uncertainty

Fred Wilson of Union Square Venture Capital on the value of resource constraints

Read: Working capital management Slides: Working Capital Management and