Questions+to+ask+for+business+planning

=What the business plan must address:=
 * Who is the customer?
 * How does the customer make decisions?
 * To what degree is the product or service a compelling purchase for the customer?
 * How will the product or service be priced?
 * How will the venture reach the identified customer segments?
 * How much does it cost (time and resources) to acquire a customer?
 * How much does it cost to produce and deliver the product or service?
 * How much does it cost to support a customer?
 * How easy is it to retain a customer?

=Cash flow considerations:=
 * When do you have to buy resources (supplies, people, etc.)?
 * When do you have to pay for them?
 * How long does it take to acquire a customer?
 * How long before the customer sends you a check?
 * How much capital equipment is required to support a dollar of sales?