MGT+482-582+Fall+2015

=Welcome to New Venture Development for Fall 2015= Tuesdays and Thursdays 2:00 pm to 3:15 pm in Bidgood 17; 48 students, 48 seats - **arrive early** On Thursday, August 20, we will preview the course syllabus, which will be posted **here** before that date. toc media type="custom" key="28090567" media type="youtube" key="RiMmzuO80gs" width="420" height="315" = **Is "foh" right for you?** = media type="youtube" key="yQq1-_ujXrM" width="560" height="315" = **Syllabus** = On Google Drive =Calendar= media type="custom" key="27803559"
 * Book a 15-minute "office hours" appointment with me **
 * Watch me present on crowdfunding at the University's Innovation Day, December 2, 2015**
 * In class from November 3 to December 3:**
 * 10 (Or So) Steps from New Venture Opportunity to Crowdfunding Campaign**

Supplemental
[|Successful Students: Guidelines and Thoughts for Academic Success] [|Ten Commandments for Effective Study Skills] Frequently Asked Questions Resources for small businesses

[|Summary and Student Feedback of MGT 482-582 Fall 2015 In-Class Exercises] =Schedule and Topics= New Venture Development (MGT 482 and 582) Fall 2015 Assignments and Deadlines August 20 Lecture: Syllabus and expectations - [|Presentation in class: What will we do?] Also...The beginning of any academic semester brings with it a certain level of philosophy, so on that note I share some wisdom from Gmail creator Paul Buchhiet: [|The Technology], (posted on PB's blog in 2014), and especially this quote below: media type="custom" key="27778941" **August 25 & 27** Here is an aggregated list of your goals for New Venture Development. I am annotating and adding links and comments for the rest of the afternoon. Lecture Slides for 8/25: Entrepreneurs and Opportunities Problem-solving: In-class exercise = [|problem-solving for your email inbox] [ Make sure I have your preferred email address or you'll miss the quiz on Thursday afternoon  ] The four constructs of entrepreneurship Complete Quiz 1 by midnight, Friday night, this week. Learning (Your First Job). Learning is the goal-grades will take care of themselves. **September 1 & 3** How entrepreneurs evaluate opportunities - start on slide 29 of Entrepreneurs and Opportunities Opportunity and idea evaluation and transformation - SCAMMPERR; in-class activity - SCAMMPERR worksheet; view Cardboard Bike Indiegogo Campaign; read Why the cardboard bike crowfunding campaign failed and $20 cardboard bike project runs into obstacles //Why did this concept make you crazy?// Complete Quiz 2 by midnight, Friday night, this week.
 * What you have to say... **
 * Two Assignments**
 * 1) Complete Personal Goals for an Entrepreneur Student by midnight, August 21; follow these instructions!
 * 2) **After class video viewing - The future that should be here now **
 * 8/25 **
 * 8/27 **
 * Supplemental reading**
 * Weekend postscript on How to get startup ideas in-class exercise **: "Public transportation should be Uber's best friend." Main point is that New Yorkers used public transportation 12x more than Uber service or taxis. Public transportation has been and will be for the near future the best way to get around big cities. Here in Tuscaloosa Uber would be used much more often to get cars off the streets. View the Uber/taxis usage map here
 * 9/1**

September 8 & 10
media type="custom" key="27800811" Thursday: Pro formas and evaluating the financial promise of opportunities Complete Quiz 3 by midnight, Friday night, this week. Here is your form for completing the autoshop opportunity evaluation assignment. //** Turn in Autoshop Assignment **//
 * 9/8**
 * Crash course in How Entrepreneurs (should) Think
 * Autoshop business plan presentation: "We want to be for boys, dads, and toy cars what Build-A-Bear Workshop is for girls, moms, and stuffed animals"
 * Effectuating the Autoshop Value Proposition
 * 9/10**
 * 100 mph financial statement basics
 * Financial analysis methods
 * Autoshop Pro Formas

September 15 & 17
media type="custom" key="27814019" media type="custom" key="27816269" Opportunity Big technology and big ideas = big growth and profits, right? Read: Webvan Group S1 filing, Risk Factors (pp 4-14), Use of Proceeds (p 16), Capitalization (pp 17-18), and Selected Consolidated Financial Data and discussion (p 20-24), August 6, 1999 Read: Working capital management Slides: Working Capital Management and Webvan Goes Public Webvan S1 and financial statements analysis Before class read: Will Uber be the hottest IPO of 2015? (NASDAQ.com, 1/8/15) For in-class exercise: Complete Quiz 4 by midnight, Friday night, this week. Note: The quiz will focus only on the concepts from financial statement analysis and working capital management. //** Turn in Webvan Assignment **// Read the case in the Word document provided here: [|Webvan Collapse Case] (links to google doc with public access). When you are done answer the questions in this google form.
 * 9/15**
 * 9/17**
 * In-class activity - Uber for Groceries**
 * Introduction to lean startup principles: Quick and lean startup activities
 * Students' Grocery Shopping Habits - Graphic of data for students' grocery shopping habits
 * Begin a build-measure-learn cycle on Uber for groceries
 * Blank customer persona template
 * Blank value proposition canvas
 * Test card

**September 22 & 24**
startup of the day: Breather How to Pitch The art of the pitch Opportunity evaluation for a product and organizing to pursue it; read the R&R case before class! Lecture: Product-based Entrepreneurship Complete Quiz 5 by midnight, Friday night, this week. Complete and submit Proof Eyewear assingment by midnight, Friday, this week. Here is the link to the discussion questions for Proof Eyewear Note: The video for the Proof Eyewear pitch is located on Blackboard (scary music here). // ** Turn in Proof Eyewear Assignment ** //
 * 9/22**
 * 9/24 **

September 29 & October 1
Topics: Intellectual Property and Multiplicity of Opportunities Commercializing patents Multiplicity of Opportunities Complete Quiz 6 by midnight, Friday night, this week. Is a technological innovation for just one opportunity? Edison's Notebooks, Dow Chemical, Apple, and more. Follow these instructions to complete the multiplicity of opportunities assignment. //** Turn in Multiplicity of Opportunities Assignment **//
 * 9/29**
 * Intellectual Property, Technology Commercialization**
 * Dr. Hough's presentation slides**
 * Guest Lecturer: Dr. Whitney Hough, Office of Technology Transfer, University of Alabama**
 * 10/1**

October 6 & 8
No in-class lecture on October 6; Watch **Adora Cheung, Building Product, Talking to Users, and Growing** media type="custom" key="27875831"

AND read Case Studies from Lean Analytics New venture metrics - what to measure, what things mean, how to get data - Slides: Startup Metrics See also: 16 startup metrics - a16z.com and this Cowleyweb.com blog on google analytics Complete Quiz 7 by midnight, Friday night, this week. Here are the instructions for completing the new venture metrics assignment You can also use this Word document to edit and produce your assignment //** Turn in New Venture Metrics Assignment **//
 * 10/8**

October 13 & 15

 * 10/13**


 * Pro formas and valuation**

Lecture: New venture finance pro formas for investor audience and How startup valuation works Overview of Red Hat Capital Structure, pre-IPO, 1999 Spreadsheet of Capital Structure, pre- and post-IPO How to Think Like a Shark Tank Shark
 * 10/15**
 * Reverse-engineering S-1s and other tales of the bold economy**

Related: Y Combinator Startup Documents AND What comprises a "handshake deal" between an entrepreneur and an investor? (Hint: It's more than just a handshake)

Complete Quiz 8 by midnight, Friday night, this week.

**October 20 & 22**
Business o' the Day: Fittipaldi Exotic Driving Experience How to Pitch Presentation: How to Pitch Professor Armstrong's compilation of pitching advice Crowdfunding Campaign o' the Day: ROA - Smart Safety Jewelry to Reduce Assaults Complete Quiz 9 by midnight, Friday night, this week. Pitching and related topics; Pitch YOUR AWESOME IDEA TO THE REST OF THE CLASS ON OCTOBER 22. ALL CAPS!
 * 10/20**
 * 10/22**
 * Pitch in Class**

October 27
FORM INTO TEAMS. Presentation slides: Culture Read before class: Sam Altman on Ideas, Products, Teams, and Execution Watch before leaving for Fall Break - Ben Horowitz, How to Manage media type="custom" key="27875885" Complete Quiz 10 by midnight, **WEDNESDAY** night, this week. **November 3 & 5**
 * 10/27**


 * In class from November 3 to December 3:**


 * 10 (Or So) Steps from New Venture Opportunity to Crowdfunding Campaign**

Guided team crowdfunding project work in class; customer personas, value proposition canvas, landing pages, google analytics Hubspot.com 11 great examples of landing pages you'll want to copy (8/25/15)

November 10 & 12
Guided team crowdfunding project work in class; Minimum viable products, build-measure-learn cycle, business model canvas

November 17 & 19
Guided team crowdfunding project work in class; structure crowdfunding campaign: video, project description, pledge and reward levels

November 24
Team project work in class for thems whose heres =December 2 & 4= Complete projects on 12/2; present crowdfunding campaigns on 12/4; format of presentations TBA. Looking for the instructions for the Take an Entrepreneur to Dinner Assignment? There's a link to them in the syllabus, and you can find them here. =Google Apps Scripts= 11 google apps, 1 platform in the cloud =Google Drive Tutorial 2015= Learn cool new technology and become the rock star of your dreams. media type="youtube" key="6NLYbzXVJaY" width="560" height="315"