Opportunity+Recognition+Workshop

Where do opportunities come from?
WIkipage: Opportunities

Opportunities, Opportunity Recognition, Opportunities in the Business Model Canvas, and Opportunity Shaping and Reshaping



 * Market Analysis Worksheet (referred to in above PPT)**

Keeping track of your ideas for opportunities - The opportunity register
= Outline and criteria for opportunity register - one page of notes! =
 * 1) Opportunity Type: Product or service
 * 2) Opportunity description: What is the product or service you are offering; what need does the product or service satisfy; who is the primary group of constituents who will want this product or service; how does the primary group of constituents currently try to fulfill their need (however imperfectly); and when, where, and how often would your constituent group use this product or service? //Note: If possible, you are strongly encouraged to incorporate photos and videos in your opportunity description; this is particularly appropriate when you are proposing a modification to an existing product or service.//
 * 3) Opportunity assessment: Drawing from your description of the opportunity, estimate potential revenues, variable costs, and necessary fixed costs that you would have to incur to pursue this opportunity. Do the numbers make it worthwhile? If not, can you revisit some assumptions to make it a profitable opportunity? Can you replicate this product or service in different geographic areas or with a second, different group of constituents?


 * Example Opportunity Register - Is this a value-laden opportunity?**


 * Examples - Comparing opportunities - Value proposition? Market size and growth? Team capabilities? Differentiation? Revenue and cost models? **
 * Maid to Order (8:14)
 * The Wand Company (12:00)


 * What were the key differences between the opportunities presented in Maid to Order versus the Wand Company?**


 * Questions?**