Jeff+Hawkins

=Jeff Hawkins videos, readings, and supplemental materials=

**Description** Hawkins talks about his life, his education and work experience. He started his career at Intel for 3 years and then moved to a start-up that he did not start. While working at the latter he created his first product - first pen-based computer. He soon realised that all personal computing ought to be smaller and simpler. With this thought he started on the path to try and accelerate this shift - and that was the genesis of Palm computing. || media type="custom" key="22366140" || **Description** Hawkins never really wanted to start a company, he admits. He considers himself an accidental entrepreneur who was approached by two venture capitalists while planning on building a small product. || media type="custom" key="22366454" || **Description** Hawkins shares his story about how his initial company was continually acquired by larger companies. || media type="custom" key="22366470" || **Description** Hawkins shares the various reasons why he and his team finally spun off from 3Com to start Handspring. Although they were reluctant to leave and start a company from scratch, they felt that Palm did not belong in 3Com- a networking company. Palm was the only healthy division in 3Com and they could not continue growing and competing with a financial hand tied behind their backs. || media type="custom" key="22366498" || **Description** Hawkins discusses how the cell phone took over mobile devices in the realm of personal computing. He projects where Handspring will go in the future with this transition. || media type="custom" key="22366516" || Hawkins talks about basic corporate, structural, and employee issues that entrepreneurs often don't learn in class. For example, entrepreneurs should be well-versed in many areas, such as legal, financial, and human resources issues. || media type="custom" key="22366230" ||
 * **The genesis of Palm Computing.** Jeff Hawkins talks about his time at Intel and Grid Computing and how his experience in marketing - not engineering - led to his insights on what Palm computing could become (3:40)
 * **The accidental entrepreneur: Palm history (1:16)**
 * **Story of acquisition: Palm, US Robotics, 3Com (2:19)**
 * **Spinoff: Handspring (1:41)**
 * **Handspring: Envisioning the future (1:49)**
 * **What I wish I'd learned in college (3:32)**
 * **The importance of human resources management early in a start-up (1:34)**. Human resources management gets dismissed by the so-called "hard" functional areas as a soft skill that either isn't important, can't be taught, or should be relegated to lower levels on the org chart. People who dismiss HR for these reasons don't understand how much more difficult it is to manage people, align organizational and personal goals, and reward desirable behaviors - maybe because there's no equation like CAP-M or WACC for the process. Management is the "hardest" and most valuable skill you can have. When Hawkins says that "you should always imagine that everyone knows everything," he means that people talk and that everyone will find out how much someone is making in salary and stock options. As a result they will make social comparisons that will attack the logic of your HR decision making - make those decisions absolutely defensible!

Description of video: When starting a business one tends not to focus on employee issues. Hawkins stesses the importance of laying a strong foundation of human resources from the very beginning. He shares ideas that he feels make sound human resource policies. When you are thinking of compensation between people, he says, you should always imagine that everyone knows everything. || media type="custom" key="22366572" ||
 * Source of videos: @http://ecorner.stanford.edu/authorMaterialInfo.html?mid=39 ||  ||
 * Source of videos: @http://ecorner.stanford.edu/authorMaterialInfo.html?mid=39 ||  ||